Social Media Graphics & Campains
Giveaways Graphics
Giveaways at Fancards served multiple purposes. They added value to the followers, attracted opportunities for collaborative posts, spread product awareness., as well as awareness for where you could get the product later if you did not win.
Texas A&M +HEB Performance
135,914 Total Impressions
63,392 Reach
3,000 Engagements
2.21% Engagement Rate by Impressions (ERI)
1,303 Link Clicks
Army+ 4th of July Facebook Performance
Impressions: 144k
Reach: 111k
$.58 per click
2400 Link clicks
Animation
Christmas Retail Stocking Pull
Goal: Product Awareness. Repurpose square content for YouTube pre-role
Performance: Reach: 95,841. Cost Per Reach: $.02 Impressions: 270,731 CPI: $.002. Total budget: $917
Graduation
Goal: Product awarenesss
Performance: 60k Impressions $.58 per click
Mother’s Day
Goal: Product awareness
Performance: 42k Impressions $.60 per click
Writing and Acting
12 Days of Giveaways 2021
Contribution: Wrote and directed
Goal: Product Awareness/Increase social following via daily giveaways
Performance
Instagram following increased 20.27%
Twitter following increased 62.85%
TikTok following increased 104.24%
Father’s Day: Don’t Disappoint Dad
Contribution: Wrote and Codirected
Goal: Product Awareness
Performance
792k Impressions. $.60 per click. 113k Engagements